A fresh new wave is hitting reality television with The Childcare Cartel, a bold and unapologetic docuseries executive produced by Sherri J. White. Set in Atlanta’s booming childcare industry, the show offers a behind-the-scenes look at the fierce, ambitious women building daycare empires brick by brick and baby by baby.
Premiering with an exclusive sneak peek watch party on Wednesday, July 23, at a private location in Atlanta, the series follows four dynamic entrepreneurs: Sherri J. White, Janaya Burke, Keisha “Starr” Archer, and Sydney Jordan. United by hustle and drive, but divided by ambition and competition, these moguls-in-motion are rewriting what it means to lead in an industry often overlooked on-screen.
Far from the typical reality show formula, The Childcare Cartel combines grit, glamour, and a story of grit-to-glory. It shines a light on a new kind of boss: women raising the next generation while simultaneously building generational wealth. These women aren’t begging for a seat at the table; they own the building. The series offers an unfiltered look into their business battles, personal highs and lows, and the unshakable determination it takes to rise in one of Atlanta’s most competitive business landscapes.
At the helm is Sherri J. White, serial entrepreneur and founder of three successful daycare centers across Atlanta. With a clear vision to elevate women in business, White created the show to celebrate the power, persistence, and potential of Black women in leadership.
“The Childcare Cartel is more than entertainment—it’s a movement,” says White. “I wanted to create something real. This show is about women leading with vision, building legacies, and disrupting industries that have long been undervalued. We’re not asking for permission—we’re building the future our way.”
With a potent mix of drama, loyalty, competition, and sisterhood, The Childcare Cartel is already generating major buzz among industry insiders and network execs. From forming alliances to facing betrayals, these childcare titans won’t back down until they’ve claimed the title of Atlanta’s ultimate daycare queen.
A special preview watch party will be hosted by the cast on July 23, offering select tastemakers a first look at what could be reality TV’s next breakout hit.